Our Design Process
Our design process begins with a spark of inspiration...
that we often experience while exploring developing regions rich in culture and craftsmanship. Each product draws from the natural beauty of these places: the materials native to the land, and the artistry woven into everyday life.
We create with the intention of sharing that sensory experience with you, through products that reflect the texture, warmth, and soul of their origins.
Our philosophy is to honor both the integrity of the materials and the traditions of the communities where we produce our goods. Our designs celebrate the natural form, durability, and texture of each material, allowing its inherent character to shine.
The End Result
Our Sarari Jute Tote is a perfect example of how our philosophy results in a beautiful product.
Crafted from jute—a strong, lustrous natural fiber from Bangladesh—it embodies the pride and mastery of local artisans. Their deep expertise in working with this material transforms each tote into a distinctive piece meant to be used, loved, and cherished for years.
Ethical Sourcing
Our leather is ethically sourced during the Eid festival in Bangladesh. We do not believe in waste at any step in our design process.
Khadi
A wool fabric that symbolizes freedom in India, khadi made with attention to detail at our factory in Kolkata.
Design with Intention
Our design principles center on quality, simplicity and authenticity. Each piece is crafted to be elegant yet humble—free from unnecessary ornamentation, and genuine in both form and function.
We design for real life: products meant to be worn, used often, and loved deeply. Over time, they age beautifully, develop character, and tell their own story through use.
Every detail is shaped through ongoing dialogue and collaboration with the skilled craftsmen and artisans who bring our ideas to life.
From concept to completion, the process is one of mutual respect, precision, and shared vision. A critical factor in our philosophy is experiencing the culture where our factories are located in person on a regular basis.
Guided by these principles, we create products intended to accompany you for a lifetime. In Japan, our stores offer leather care services to extend the life of your pieces, and when a bag reaches the end of its journey, it can be transformed into one of our Rinne totes—continuing its story of purpose in a new form.
Our Mission
We strive to design beautiful, enduring products that embody the craftsmanship and spirit of the communities where they are made—and to share that spirit with you.
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